Firebase

Halfbrick increases revenue by 16% with Remote Config personalization

Halfbrick, the game development studio behind popular titles like Jetpack Joyride, Dan the Man, and the instant-classic Fruit Ninja, used Remote Config personalization to automatically optimize ad frequency and the timing of their ratings prompt. They were able to boost revenue and positive ratings with minimal work from their team.

Ahoy Games increases purchases by 13% with Remote Config personalization

Based in Poland, indie developer Ahoy Games was running a lot of manual A/B tests that drained their resources. Remote Config personalization helped them maximize their conversion goals and increase purchases by optimizing the user experience on a much more granular level with little to no effort from the team.

CrazyLabs Uses Firebase Remote Config to Maximize Revenue at Scale

CrazyLabs, a hypercasual game publisher with billions of downloads of their games, used Firebase Remote Config and AdMob to automate testing of their games at scale in order to maximize revenue without decreasing user engagement.

Qtonz uses Firebase to boost ad revenue by 4x and grow engagement

Qtonz, maker of MBit Music, one of India's most popular video creation apps with over 10 million downloads, was having difficulty retaining users and monetizing their app. By using Firebase and AdMob, they uncovered new opportunities to optimize their ad strategy and grow user engagement.

Pomelo Games used Firebase to increase revenue by up to 35% without losing players

Pomelo Games, one of the top game studios in Uruguay, used Remote Config, A/B Testing, Google Analytics, and Crashlytics to test interstitial ads in their game. This led to an increase in both ad revenue and in-app purchases with no decline in retention or stability.

Tapps Games uses Firebase to increases crash free user rate and improve ratings

Tapps Games, a Brazilian game developer with more than 11M monthly active users, used Crashlytics and Remote Config to increase their crash free user rate and improve their Play store rating.

Doodle increases user engagement 42% with Crashlytics and Remote Config

Doodle helps you find the best date and time to meet people, with apps on Android, iOS, and the web. When they decided to tackle a full app redesign, they first used Crashlytics to improve their app quality, then Remote Config to test different onboarding and poll creation flows. Not only did they increase user engagement, but they also grew their daily active users by 15%.

Hotstar scales with Firebase and increases engagement by 38%

Hotstar, India's largest entertainment app with millions of users around the world, provides live-streaming of TV shows, movies, sports, and news on the go. By using a combination of Firebase products together, Hotstar safely rolled out new features to its watch screen during a major live-streaming event without disrupting users, sacrificing stability, or releasing a new build.

Tapple uses Firebase to increase subscriptions by 8%

Japanese developer Tapple, used Remote Config and A/B Testing to test different subscription prompts to see which one was most effective in driving registrations. This helped them systematically maximize the lifetime value of their 5 million users.

GameNexa Studios uses Firebase to increase revenue

GameNexa Studios, an app developer and consultancy based in India, used a variety of Firebase products to double in-app purchase revenue and diversify monetization strategy.

Mobills increases subscriptions by 15% with Firebase

Mobills, an easy-to-use personal finance app with more than 8 million downloads, used Remote Config and A/B Testing to confidently make improvements to their user interface and test different calls-to-action. The insights they gained helped them boost subscriptions by a whopping 15%.

Vinwap uses Firebase to increase ad revenue by 30% in only 6 days

Vinwap, maker of "live" wallpapers for Android devices, wanted to increase ad revenue without decreasing user engagement. See how they used Remote Config and A/B testing to increase revenue by almost a third in less than a week.